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Looking for art career inspiration and ideas while you’re working in the studio or schlepping your art across the country? Alyson Stanfield helps you be a more productive artist, a more empowered artist, and a more successful artist.
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Looking for art career inspiration and ideas while you’re working in the studio or schlepping your art across the country? Alyson Stanfield helps you be a more productive artist, a more empowered artist, and a more successful artist. https://ArtBizSuccess.com/podcasts/

Jan 14, 2021
I teach setting goals for artists. It’s the first lesson in the Art Biz Accelerator. So it may come as a surprise when you hear that this is the year that I want you to stop setting SMART goals for your art business. Far more important than setting any goal is actually doing the work. In this solo episode, I’ll tell you how to set more empowering goals that will help you take charge of your art business.

2020 was a year of great loss of so many aspects of the art business. Venues were closed, live workshops were canceled, and many businesses suffered major losses. Regardless of these disappointments, so much of these results were never in your control in the first place.

Today I want to focus on what IS in your control. You have control over your art. You get to choose how you will spend the next 24 hours. You can choose how you will invest in your business and you are in control of so much more.

As you enter this new year I want you to consider setting a new kind of goal that may just be smarter than any goal you’ve set before. And it all starts with taking total responsibility for all of the things that are in your control.

 

Highlights

 

  • New year, new goals. But what is really in your control? (0:01)

  • The best goals for your art business may not be all that SMART after all. (1:24)

  • A new approach to setting goals for your art business. (2:48)

  • You can’t control outcomes, but you can still take charge. (4:21)

  • Empower yourself by taking total responsibility in these areas. (8:06)

  • How to connect with others to increase motivation, creativity, and support. (8:24)

  • The importance of owning your life, your decisions and your career. (9:30)

  • The value of project-centred planning rather than goal-centred planning. (10:39)

  • A peek inside all of the offerings of the Art Biz Community. (11:12)

 

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